Person holding a phone with social media applications visible.

ACCC targets social media influencers

Person holding a phone with social media applications visible. Source : Pixabay via Pexels. The Australian Competition and Consumer Commission has begun a sweep to identify misleading endorsements on social media. The ACCC is targeting influencers who are posting misleading testimonials for brands, particularly in the beauty, lifestyle, parenting, and fashion areas. The sweep will…